Apr 24, 2008


Soundarya Rajinikanth’s Ocher Studios have teamed up with Warner Bros. Pictures India. Soundarya has decided that her brainchild Ocher, will also start churning out live movies, not just animated ones.

It is a very astute move as Warner Bros. Pictures India is well-known for its marketing strategies and has a very well-defined marketing network. Soundarya Rajinikanth said that she is really happy with this pact as Warner Bros. India is a world leader in the entertainment industry.

Warner Bros. Pictures India big shots Blaise Fernandes (Country Head) and Richard J. Fox (Executive Vice President) were also in agreement with her. They said that this combination is going to expand the market for local movie production.

This sure looks a big move by which Ocher is going to rise to higher levels in the film industry.

"We are excited and proud to be working with Soundarya Rajnikant who is extremely talented, has good insight into film making and knows the pulse of the southern market said Blaise Fernandes, Country Head for Warner Bros. Pictures India. "Given Soundarya and Ocher Studios creative skills combined with our marketing and distribution network this is a perfect synergy between the two companies to come together".

"It is indeed a privilege for us to be associating with Warner Bros who are a world leader in the Entertainment Industry. Ocher Studios has always strived towards achieving high standards in quality content creation, and with Warner's expertise in the marketing and distribution space this association will definitely create an impact in the film industry" says Soundarya Rajinikanth , MD Ocher Studios.

"We are thrilled with this opportunity to expand our Local Production business across all four southern languages by getting into a strategic alliance with Soundarya Rajnikant of Ocher Studios" says Richard J Fox, Executive Vice President, Warner Bros International "As is our practice we will work closely with our partners to impart our experiences and expertise in a collaborative way".