Telugu Diector Sekhar Kammula has a strategic branding partnership with Cloths major Pantaloon for his latest film Happy Days. All the cloths used for Happy Days are from Pantaloon. Sekhar Kammula said that they used over 900 dresses so far from Pantaloons which have come for free of cost. This arrangement itself saved Sekhar around 10 lakhs. The shooting of the film is almost complete. Audio will be launched in 16/17 July and film will be released on 3/9 August.
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